What do you do with units that have been empty for ten years or so?
Playa de Muro has a number of such units (or "locales" to use the native). They are grouped together. A row of abandoned restaurants, shops and bars with forlorn for sale or for rent signs that have been in their windows for so long that they have pretty much acquired the status of being the units' names, except that they are all the same and therefore indistinguishable from each other, which is appropriate as none of the units is in any way distinguished.
Who was it who ever gave permission for the type of architectural abominations that were allowed to spring up in the name of commerce? The more contemporary units in resorts such as Playa de Muro are without any character, any atmosphere and any redeeming feature. It is small wonder that they are empty and have, in some instances, been so since the turn of the century.
These are not units that have been solely ravaged by the arrival of the all-inclusive. Some have, but many closed before the all-inclusive really took hold. They have been empty because they are hideous, because there are too many of them and because no one in their right minds would pay the traspasos being asked, let alone the rents.
So unattractive is this line of abandonment that you can understand why tourists might prefer not to go a-strolling at night. Despite the valiant efforts of the Boulevard group which demolished some units and stuck up a glass-faced office building replete with tex-mex, tabacs and a fashion store and which thus gives the impression of at least some life (and light at night), the ugliness of the dark, dingy and long-vacated units deprives this part of the resort of any hint of charm.
It is easy perhaps to suggest that this death row of units is a portend of the ghost-town cliché set to be used for other resorts as a consequence of all-inclusives. It is certainly true that the closure of units is gathering pace elsewhere, but this is only partially explained by the loss of business. The story is often the same. It is one of rents being too high and of irrational landlords being unprepared to lower them. But it is also one of units that are, at best, functional and, at worst, simply unappealing.
The tourism ministry of Carlos Delgado has spoken about the redevelopment of older resorts. Taking the lead from the transformation of Playa de Palma, if it ever happens, this would involve an upgrading of the likes of Magalluf and Alcúdia. Meliá Hotels International's announcement of its Magalluf megacomplex is perhaps the first stage in this. But the hotels are only one part of the story.
Playa de Muro is not as ancient as other resorts; part of it, yes, but not all of it. Indeed, the resort has been praised for the style in which its coastline was planned with what are modern hotels of a high standard, including three five-star hotels.
Because of the hotels, the resort would be unlikely to feature prominently on any list of resorts due for beautification. Were money no object, a solution would be to demolish the empty units and make green areas. But for different reasons, it wouldn't happen, one of them being because they are someone's assets.
And it's when you come to learn whose assets they are that you begin to understand how such units can be allowed to be left empty for so long. They ultimately belong to a hotel. When I found this out, initially I was shocked. Why would they just leave them like they are?
It's a good question. It doesn't, you would think, help any hotel in any resort to have the appearance of abandonment, but should we be surprised? Hotels, in general and increasingly, seem to show scant regard for what goes on outside their grounds, as evidenced by the all-inclusive. Though this particular hotel isn't all-inclusive, its publicity is almost as good as. What it packs inside its grounds allows it to say that everything is in one place "without leaving the hotel".
One concludes, therefore, that there is a take it or leave it attitude towards the units. They are assets on a balance sheet that one day might be sold or made productive. It doesn't really matter. And if there are no competitor restaurants or shops around the corner, then even better.
Take it or leave it. Yes, people have. They have left the units; they left them long ago. And now they are just left to rot.
Any comments to andrew@thealcudiaguide.com please.
Wednesday, September 21, 2011
Death Row: Empty units
Labels:
All-inclusives,
Empty units,
Hotels,
Mallorca,
Playa de Muro,
Resort redevelopment
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