Too Much To Ask

"We're doing a survey. We'd like your views about ..." It's the oldest trick in the book. Stop someone with an apparently innocent request to ask if you might do some seemingly legitimate market research, and use it as a means to something else. It's a trick that the scratch-cardists are using. They want to know if people are satisfied with things in Puerto Alcúdia. How dare they? Without wishing to sound like "disgusted of Tunbridge Wells", it is an absolute disgrace - at different levels. It is the thing that the market research industry has fought against for years, and for the scratch-cardists to even vaguely suggest that they might be doing something that is a) market research or b) has Alcúdia's interests at heart is little short of scandalous. They are not conducting market research and they care not one iota about Alcúdia. If they did, they would not be helping to harm the resort's reputation.


Can Picafort and its frontline
Can Picafort's hoteliers had a meeting with tourism minister Nadal the other day. Top of the agenda, as reported by "The Diario", was the state of the frontline, a project for the improvement of which has been on the cards for five years, but which has yet to come to fruition. This project started to take on greater urgency last year when the German newspaper "Bild" laid into Can Picafort beach, the frontline included, and went so far as to recommend that tourists go to Playa de Muro beach instead. It was exaggerating the state of the frontline and the beach area, but the paper had a point, and some local politicos appeared to take the report's sentiments to heart. Yet still no plans are concrete - so to speak.

Can Picafort, despite the over-abundance of hotels, is not an unpleasant place. Lacking in character perhaps but appealing in a let's not pretend this is anything but a holiday resort way. The paseo marítimo (promenade) is one of its main drawbacks. There may be some gripes about parts of Puerto Pollensa's frontline looking a tad tacky nowadays, but it is a thing of beauty compared with the in-parts ramshackle appearance of Can Picafort's. One has to admire how Puerto Alcúdia transformed its main prom, in order to appreciate what some TLC can achieve.

The hoteliers were also interested in the minister creating a Nordic walking area. Oh, here we go. Alcúdia's got one, so we'd better have one as well. That said, Can Picafort is holiday home to a large German contingent and so it may well make sense for there to indeed be a Nordic walking zone. No reason why not. However, this request does once again highlight the degree to which there is a "follow-the-leader" mentality; golf courses being the prime example. It also highlights the apparent lack of some, what one might call, lateral thought in terms of doing something different. In defence of Nordic walking, however, if a special "park" is established, it would in all likelihood reside in a natural environment - forest land, rather as it does in Alcúdia. It would be essentially environmentally neutral and healthy; it would not be something which should raise any great objection. They should do it.


Alcúdia Nordic walking event
And while on Nordic walking, this weekend will see something of a stick-in or pole-in, however you call it, of Nordic walkers in Alcúdia. On Saturday afternoon, a grand trek will start in the old town and then, from 18:00, one to Barcares. On Sunday, there will be a second go, with - from 11:15 - a walk from the old town to Sunwing via the beach. This is all part of the "Alcúdia Living Sport" summer programme of healthy activities.


QUIZ
Yesterday's title - Madonna (http://www.youtube.com/watch?v=eNdxbWXmH3U). Today's title - from something fluorescent. Who? Think "Dancefloor".

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