The photo was taken in the 1960s. By today's standards, its colour was not well defined and indeed the colour was partly unnecessary as much of the land was, in any event, grey. It was an aerial photo of what was to become the City of Lakes in Alcúdia. The greyness, with tinges of brown but an almost total absence of green, was marked with the boundaries of plots. Here were to be buildings: hotels, apartments, villas, houses, restaurants, bars, shops. There were few landmarks on the photo. The Boccaccio apartments were there; they had arrived some time before the hotel of the same name. What were to be named the Ciudad Blanca apartments by the beach could be detected. Otherwise, there was little that stood out.
Today, if there were to be a similar photo, you would probably be unable to distinguish the Boccaccio apartments. They aren't much to look at anyway, but a claim can be made for their history, one that is longer than most of the City of Lakes. As for the Ciudad Blanca apartments, not many people realise they are apartments or that they were the first apartments to be built in this part of Alcúdia (right at the start of the 1960s). Are they not just a part of the hotel with the same name? Well no, not really. They occupy the same large plot but they were there many years before the hotel was built.
Had a photo been taken some thirty years before, the view would have been different. The reclamation of Albufera - the greyness of the photo can be attributed to the ash from the power station that was used for this reclamation - had only been partial. It might have been possible to see the old golf course, the old pumping station, the road that ran parallel to the coast. There wouldn't have been other roads, except for one or two tracks. There wouldn't, for example, have been the rudimentary street of the 1960s photo that was named after one of those who had been responsible for the first phase of Alcudia's transformation in the 1930s - Pedro Mas y Reus. And had there been a photo some thirty years before this, there would have been nothing, save for the track that was the coastal road and vast acres of wetland.
The reason for mentioning the Alcúdia photo is that it was taken at a time when the change to the landscape was only just beginning. This was to be a change that was absolute. The City of Lakes, the Venice of Mallorca as it was claimed it would be, was the largest single urban tourism development undertaken in Mallorca. Much of the island's coastal areas was subject to similar development, but not on the scale - for a single project - as was the case in Alcúdia. The photo represents a transitory phase in the before and after: it is one of the more striking of the "befores" or "in-betweens", if you prefer.
There is an abundance of photographic records of how Mallorca once looked. Much of this, especially because of social media, has been brought into the public domain. Resorts, as they were, are there for all to see. But these photos become most striking - poignant even - when they are compared with the current day. That track is now a main road. That field is now a hotel. That small shop which once sold milk is now a hypermarket.
I have recently been involved in a project about the Tramuntana mountains. A key point about this is the fact that, despite human intervention over many centuries, the mountains have not been harmed. Indeed, where this intervention has occurred, it has been beneficial in giving the mountains the characteristics they now have. But then, mountains are mountains. They are not, generally speaking, conducive to mass urbanisation. They are also obstinately irremovable.
The same cannot be said for wetlands, fields, dunes, forests of the sort that once proliferated in greater abundance than they now do. This is not a criticism, it is a statement of fact: something (or some things) had to give way in order that Mallorca could have its tourism, its economic development and its industrial revolution.
For all that today's tourists benefit from this transformation, there are many who are fascinated by how things were. It is an interest driven by curiosity rather than sadness necessarily. Before and after is fascinating. It is why talk in the past of a tourism museum for Mallorca should have been much more than talk. But there is, by way of compensation, that abundance of photographic evidence now available. And there are also co-ordinated projects designed to demonstrate the before and after. Jaume Gual is a photographer who has been involved in such projects. Urban scenes, rural scenes, he specialises in Mallorca's before and after.
"El Paistage Observat", the landscape observed, is a collection of art held by the Council of Mallorca and photos by Jaume Gual. It shows how painting and photography contrasts but also how scenes now contrast. As part of the PalmaPhoto season, the exhibition is at Palma's La Misericordia Cultural Centre.
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