Are there really 28 bridges over Alcúdia's waterways? Perhaps there are. I confess I have never bothered counting them, but I'll accept that the number is accurate just as I'll accept that it will cost 1.2 million euros to return them to a condition that might warrant their being called bridges. How long have we had to wait for movement on this? Far too long.
The bridges, as with the canals and the lakes, are not ultimately the responsibility of the town hall. The Costas Authority is responsible. This division of the national environment ministry, far away in Madrid, has appeared to wish to take absolutely no responsibility for the bridges. Until now. Why, though, it is really necessary to get Madrid actively involved is a good question. There is, after all, an entire delegation of the Costas knocking around the Balearics. What do they do with themselves?
Madrid it is, though, and so it was to Madrid that Coloma Terrasa went, accompanied by one of her mayoral predecessors, Miquel Ramis, in order to meet the sub-director for the Costas, Angel Muñoz. (It can't have been deemed that important if it was only the sub-director.)
But Sr. Muñoz will be getting the authority to cough up the 1.2 million euros for the 28 bridges, and work on them is scheduled to start after the coming tourism season. The work cannot be done during the season, said Coloma, as it would "cause inconvenience to tourists and residents". And she was right to say this of course, though why she said nothing to similar effect when work was going on at the new Viva hotel last summer one doesn't quite know.
The work to be done on the bridges will represent a "partial" renovation of the area: 30% of a total budget that is due to be spent on the whole pedestrian area around the lakes and canals. When the remaining 70% of the budget will be made available is not known. Nor is it known what it will actually be spent on. However, one can always refer to the town's touristic development plan 2014-2015 to get some clues. Under this plan, a recreational zone is supposedly going to be created by the big lake (Lago Esperanza) and new "touristic attractions" will be created "with the Lago Menor and canal spaces", whatever this means. There is also scope for the "revitalisation of the Avenida Pedro Mas y Reus zone".
It's an interesting document, this plan. The ideas for the Mile (Pedro Mas y Reus) include a plan for its modernisation: not of the infrastructure but of the businesses. Really: that is what it says. Which businesses do you suppose they have in mind? And how do you think they are proposing that this modernisation might be effected? Answer: there are no proposals. Just an idea.
Anyway, a revitalisation "action" for the Mile is the control of the "venta ambulante ilegal": that's looky-looky men and lady hair braiders to you and me. The control is such that it seems that many of the lookies have decided to get off the streets and make a damn nuisance of themselves around the pools in Bellevue. And, because there are few if any physical obstacles to prevent them from doing so, they can get access to holidaymakers with ease. Trip Advisor reviews note this activity: yet another black mark against Bellevue. Where are the security personnel to kick them off?
Showing posts with label Avenida Pedro Mas y Reus. Show all posts
Showing posts with label Avenida Pedro Mas y Reus. Show all posts
Saturday, April 25, 2015
Friday, April 04, 2014
De-Greasing The Greasy Mile
I was recently earholed by a certain lady bar owner from Puerto Pollensa who had been enjoying the hospitality at an inauguration and who demanded to know of me why - in essence - Pollensa town hall was rubbish and Alcúdia town hall wasn't. Far be it for me to rush to the defence of Pollensa's mayor, Tomeu Cifre, but I felt the necessity to defend him. The dysfunctionality of the town hall isn't really his fault. It is in part the consequence of the fragmented nature of the political organisation on the council. This said, though, I also felt it necessary to point out that Alcúdia (which has a generally harmonious political organisation) is typically proactive and progressive in ways that Pollensa tends not to be.
No one is suggesting, least of all me, that everything is perfect in Alcúdia, because it isn't, but the town hall, under Coloma Terrasa and also (because one fancies he has been highly influential) the deputy mayor Juan González, has been impressive in certain ways, and one of these is the way that the town hall communicates. Its information is really quite good, and an example of this is the posting of the town's tourism development plan on the municipal website. Stretching to fifty pages, this is a mightily detailed document.
A chief concern for those who have businesses in or who work in the complementary sector of the town's tourism industry is, of course, the proliferation of the all-inclusive offer. The plan will disappoint anyone looking for proposals to tackle AI. There aren't any, but why would there be? The town hall has no control over the type of board which hotels provide. But among the various projects that the town hall wishes to effect as part of its plan is one for Alcúdia's main tourism centre and specifically a "revitalisation" of the area around the Avenida Pedro Mas y Reus, otherwise and variously known as Dollar Street, the Greasy Mile or simply The Mile.
Though any plan for The Mile would not necessarily take account of what hotels do, it would be difficult to divorce hotel operations from general improvements (whatever these might be and which might be more than the underwhelming improvements that were undertaken last year). And these hotel operations mean overwhelmingly all-inclusive and all-inclusive at one specific hotel complex - Bellevue.
The fortunes of bar, restaurant and shop owners along The Mile have always been inextricably linked to Bellevue. At peak capacity the complex can accommodate at least 5,000 people. It has always catered for an essentially economy-class tourist, but now this is an economy-class tourist who - in 80% or more of cases - is staying all-inclusive.
There are plenty of other hotels around The Mile, but Bellevue - physically, visually and economically - dominates. A revitalisation of The Mile, I would suggest, cannot hope to be effective unless something were to happen to Bellevue, the question being - what?
The construction of Bellevue started in the early years of the '70s. It took several years for it to become a hotel complex, as the original plan (sale of time share apartments) was a flop, one not helped by legal and financial wrangles. And such wrangles have dogged the complex for much of its existence. They still do. At present, the former boss of the bankrupted Grupo Marsans and the head of Possibilitum, both companies linked to the ownership of Bellevue, are facing hefty prison sentences. Both have been detained, unable to pay bail amounts in the region of 50 million euros.
The management company does its best, but a prevailing atmosphere of uncertainty offers little hope that a genuine plan might be put in place to revamp a complex that is in bad need of a total overhaul. Until such a time as the private sector can work its way through the complexities that surround Bellevue (even if it was inclined to do so), little, one imagines, will happen. Meantime, the town hall wants to revitalise the area which Bellevue dominates. I wish them luck.
Anyway, if you are interested in finding out more about the tourism development plan, it can be downloaded from the town hall website. It is in Castellano, which might be considered another plus mark for the town hall.
No one is suggesting, least of all me, that everything is perfect in Alcúdia, because it isn't, but the town hall, under Coloma Terrasa and also (because one fancies he has been highly influential) the deputy mayor Juan González, has been impressive in certain ways, and one of these is the way that the town hall communicates. Its information is really quite good, and an example of this is the posting of the town's tourism development plan on the municipal website. Stretching to fifty pages, this is a mightily detailed document.
A chief concern for those who have businesses in or who work in the complementary sector of the town's tourism industry is, of course, the proliferation of the all-inclusive offer. The plan will disappoint anyone looking for proposals to tackle AI. There aren't any, but why would there be? The town hall has no control over the type of board which hotels provide. But among the various projects that the town hall wishes to effect as part of its plan is one for Alcúdia's main tourism centre and specifically a "revitalisation" of the area around the Avenida Pedro Mas y Reus, otherwise and variously known as Dollar Street, the Greasy Mile or simply The Mile.
Though any plan for The Mile would not necessarily take account of what hotels do, it would be difficult to divorce hotel operations from general improvements (whatever these might be and which might be more than the underwhelming improvements that were undertaken last year). And these hotel operations mean overwhelmingly all-inclusive and all-inclusive at one specific hotel complex - Bellevue.
The fortunes of bar, restaurant and shop owners along The Mile have always been inextricably linked to Bellevue. At peak capacity the complex can accommodate at least 5,000 people. It has always catered for an essentially economy-class tourist, but now this is an economy-class tourist who - in 80% or more of cases - is staying all-inclusive.
There are plenty of other hotels around The Mile, but Bellevue - physically, visually and economically - dominates. A revitalisation of The Mile, I would suggest, cannot hope to be effective unless something were to happen to Bellevue, the question being - what?
The construction of Bellevue started in the early years of the '70s. It took several years for it to become a hotel complex, as the original plan (sale of time share apartments) was a flop, one not helped by legal and financial wrangles. And such wrangles have dogged the complex for much of its existence. They still do. At present, the former boss of the bankrupted Grupo Marsans and the head of Possibilitum, both companies linked to the ownership of Bellevue, are facing hefty prison sentences. Both have been detained, unable to pay bail amounts in the region of 50 million euros.
The management company does its best, but a prevailing atmosphere of uncertainty offers little hope that a genuine plan might be put in place to revamp a complex that is in bad need of a total overhaul. Until such a time as the private sector can work its way through the complexities that surround Bellevue (even if it was inclined to do so), little, one imagines, will happen. Meantime, the town hall wants to revitalise the area which Bellevue dominates. I wish them luck.
Anyway, if you are interested in finding out more about the tourism development plan, it can be downloaded from the town hall website. It is in Castellano, which might be considered another plus mark for the town hall.
Sunday, January 27, 2013
MALLORCA TODAY - Quarter of a million on improving Alcúdia's Mile
Long overdue, work on Alcúdia's (Bellevue) Mile, the Avenida Pedro Mas y Reus is underway. Costing just over 250,000 euros, this will result in, among other things, improvements to pavements and lighting and to the bridge which hasn't had anything done to it since it was built over years ago.
See more: Diario de Mallorca
See more: Diario de Mallorca
Wednesday, October 12, 2011
MALLORCA TODAY - Bellevue Mile in Alcúdia to be remodelled
Alcúdia town hall has approved three projects for the town. One of these will involve 387,000 euros being spent on what is called a preliminary remodelling of the Avenida Pedro Mas y Reus (aka the Mile). The bridge along the road had already been earmarked for some improvement. The other projects involve a remodelling of the Jaume II square and an extension of the Calle Arc de Sant Martí (this is the street which is two back from the Calle Pollentia that runs into the old town) and improvements to sanitation in the northern area of la Marina.
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